| The Sound of Business: the Austrian Business Agency |
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by Jutta Kern
“The Sound of Music” certainly
strikes a sweet note with most Americans. While its tunes may promote
the Austrian Alps and other natural beauties as a favorite location for
an upcoming blockbuster, the (in)famous musical nevertheless conveys
only a partial picture. The Austrian Business Agency Access to the full article is free, but requires you to register. Registration is simple and quick – all we need is your name and a valid e-mail address. We appreciate your interest in bridges. |
(ABA), therefore, not only promotes Austria as an attractive business
location by actively approaching businesses around the world, but also
tries to correct persistent stereotypes in order to attract foreign
investment in Austria.
